{Business Tips} A Year of Ideas to Build Your Business


As the year winds to a close, I thought it would be fitting to take a look back at the business tips from 2011.  This year, we had 8 awesome bloggers contribute to create 49 posts.  All of these posts were aimed at helping advance our Etsy shops and improve our performance both online and off.

The time between Christmas and New Years often provides some quiet time to reflect on the business and plan for the new year.  So, I figured a post that links to all the business tips from 2011 in one place might be helpful as you fill some of your quiet time.

Overall Business Posts

Trademarks & Copyrights
Business or Hobby?
Budget – Time is as important as Money
Business Tips from Oprah
Growing Pains
Life, Liberty and the Pursuit of Handmade
Climbing the Etsy Ladder of Success
Keeping It All Organized
Top 5 Gadgets You Need for Your Business
How Loose Change, Online Gigs and Yard Sales can help Your Business
Tax Tip: Know Your Deductions
Inventory Overload?
“How To Make Money Using Etsy” by Timothy Adam – Review and Giveaway

Improving Your Shop

Avatar – Simple Image, Complex Decisions
Your Profile Tells Your Story
What’s Your Policy?
Etsy Shop Photography – Finding Your Visual “Voice”
Etsy Photography Tips and Techniques
Running Multiple shops
Don’t Fear Vacation Mode!
Going Up? The Elevator Pitch
Discovering Your Visual Identity

Marketing Strategy and Performance

Etsy’s Success Symposium
Marketing Strategy – Kick Starting Your 2012 Plan
Decoding Your Etsy Shop Stats
Google Analytics the Best Gossip in Town

Advertising and Shop Exposure

Driving Traffic to Your Shop
5 Simple Tips for a Successful Marketing Campaign
5 Tips for an Outstanding Marketing Campaign
Blogvertising with Project Wonderful
Advertising on Facebook
Etsy Resources – Treasuries & Virtual Labs
Etsy Resources – Apps
Etsy Love – Hearts, Circles, Teams and Treasuries
Sometimes it Takes a Village
Lessons from the Summit of Awesome: How to Get Publicity
Got Followers? Using Facebook as a Marketing Tool

Etsy Search

Etsy SEO: Use Keywords to Improve Your Shop’s Traffic
Etsy SEO:  Linking to Your Shop’s Success
Etsy SEO:  Relevancy Over Recency
Etsy Search Ads

Marketing Outside of Etsy

A Strategy for Events
Event Displays that Draw Attention
Growing Beyond Etsy
Get Local with Holiday Craft Fairs

Holiday Marketing

Two Hours to a Holiday Ready Etsy Shop
Holiday Shipping Deadlines: Get It There in Time
9 Days ‘Til Christmas
Last Minute Holiday Marketing Ideas


Wow.  As I pulled the posts together, I realized that has been a busy year touching a wide variety of topics and providing lots of great ideas.  I hope that you find inspiration and insight as you read the Business Tips Year in Review.  Our goal for 2012 is to continue to produce content you find valuable as you grow your business.  Happy Holidays!

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  1. Lori,
    What a great way to sum up all of the wonderful articles and efforts that have gone into EcoEtsy in the last year!!

    Sincere thanks to all of our team members who make this group possible and successful!! you are all amazing!!

    Much love. Here’s to a great year in 2012!!!!

  2. Thank you so much for this compilation. You saved me from digging through this awesome Biz Tips section as I look towards 2012 in getting my shop up and running again.

    Thank you and Myra for your insightful business savvy tips and in guiding our shops to be more successful. We look forward to your awesome posts in the new year!